A Mini-MBA Program for Social Entrepreneurs

One of the tough things about being a social entrepreneur, I’m told, is that it’s lonely out there. Unlike regular entrepreneurs who can readily find other people in their geographic proximity and share ideas and experiences with them, social entrepreneurs tend to be widely scattered. They commune via social networks or at infrequent and typically short gatherings of the clan.

A group of four friends in Boulder, Colorado, has come up with an inventive way to address the loneliness of the social entrepreneur. These folks, founders of The Unreasonable Institute, have created a 10-week mini-MBA for promoters of social change. No, check that. The metaphor isn’t quite right. That’s because the 25 or so young entrepreneurs who participate in the program next summer won’t just be learning the skills of social business; they’ll be putting them to work, too. The idea is to come up with ideas, develop them into business plans, vet them, divide up a small pool of venture capital, and connect with a support network—all in the span of an intense 10 weeks. It’s like packaging Silicon Valley in a box. “We want to give young social entrepreneurs the skills, training, and networks to help their ideas grow wings and create a lot of impact,” says Tyler Hartung, the Institute’s community tactician.

The four founders, all University of Colorado at Boulder grads, scan like a mini-United Nations. They refined their ideas for the Institute last summer when they were widely scattered: Teju Ravilochan in Boulder; Vladimir Dubovskiy in India; Daniel Epstein on a bike ride down the West Coast; and Hartung volunteering for a microfinance outfit in Uganda. “It was a most unreasonable time for our founding team,” quips Hartung.
For sure, these guys are having almost too much of a good time, but their idea seems to be both ingenius and practical. All experienced social entrepreneurs themselves, they’ll do a lot of the training in the program, but they’re also planning on bringing in 50 mentors from around the world who are experts in everything from business formation and venture capital to international development and poverty alleviation.

The whole process gets started on Nov. 15, when they begin taking applications from people who want to be Unreasonable Fellows. (www.unreasonableinstitute.org) Applications close on Dec. 15 and a list of finalists will be posted on Dec. 20. Then it’s time for philanthropists and social investors to get into the act. They’ll vote with their dollars for the entrepreneurs who seem to be most promising, and every applicant who raises the $6,500 tuition by Jan. 31 that way will be invited to the summer program. “We want market forces to determine who will come,” explains Hartung.


Now for my part: I’m supposed to help the group round up applicants and funders for the program. So, how about it?